"Your greatest asset is your ability to be yourself" 
Donna Martin

Hi, I'm Donna
Your no-BS coach for identity shifting & manifestation

I know what it’s like to feel stuck, lost, and disconnected from yourself. To wonder if life will ever feel different. To carry the weight of experiences that leave you questioning your worth, your purpose, and your next step.

For years, I lived in survival mode—until I discovered that the struggles I faced weren’t meant to break me. They were meant to awaken me. Each challenge forced me to shift my identity, to redefine who I was, and to step into my power.

What I’ve learned—and what I help my clients achieve—is that true transformation isn’t about doing more, it’s about becoming more. Most people focus on what they need to do to change their lives. But until you shift who you are at your core, you’ll keep running into the same patterns.

My own journey to identity shifting started with three fundamental transformations that changed the course of my life. These shifts weren’t just mindset changes. They were deep rewires of my identity—and once they happened, everything else in my life changed.


A childhood of rejection & the search for worth

As a child, I experienced the pain of my mother leaving at the tender age of four and a half. At that stage, I didn’t have the emotional awareness to understand that rejection wasn’t my fault. Instead, I internalised it. It became part of my identity—the belief that I wasn’t lovable, that I wasn’t enough, that I had to prove my worth.

For years, this shaped everything. I chased validation, moulded myself to fit others' expectations, and abandoned my own truth in an attempt to be "enough."

But identity work changed that. I realised that the story I was living wasn’t my truth—it was a false narrative that had been unconsciously running my life. 

When I rewrote that story, everything shifted.
Depression, trauma, & the realisation that thoughts don't define us

In my early twenties, I bought my first home, newly qualified as a nurse, excited for the life I was building. But that dream quickly turned into a nightmare. My apartment became a target for violence, drugs, and crime.

For nearly two years, I lived in constant fear—waking up every day wondering, What will be destroyed next? Will I make it home safely today? The stress and trauma spiralled into severe depression, until I truly believed there was no way out.

Then, in one pivotal moment—seconds from an irreversible decision—my sister’s voice broke through the darkness. It was enough for me to see the truth:

Just because I had the thought, didn’t mean it was true.

I had been trapped in a cycle of fear-based thinking that felt like reality. That realisation changed everything. I took back control—not just of my mind, but of my identity. And that’s when life truly began to shift.

 

Learning to trust my power within
 
We thought we’d built our dream life—a restored farmhouse in Ireland.

Then toxic mould took over, making us sick and forcing us to walk away. We lost almost everything.

But I didn’t fall apart. I’d already begun my own inner work.

I understood manifestation, identity shifting, and intentional design. So, I continued to
 hold my vision—and it worked.

We manifested a cash buyer, not by luck, but through intentional manifesting design.

That's the moment that changed everything.

Proving that when you align with what you know to be true, the world shifts to meet you.


How my transformation can help you rewrite your story

Just like that house—beautiful on the outside, but rotting away within—many people look like they have it all together. The successful career, the perfect family, the life they thought they wanted. But underneath, they’re crumbling—stuck in patterns of self-doubt, fear, and exhaustion, trying to hold it all together.

I know this because I was that person. I spent years looking for answers outside myself, until I realised that true transformation doesn’t come from fixing what you believe is broken—it comes from becoming who you were always meant to be.

For over 20 years, I’ve studied identity transformation, manifestation, and human potential—training as an NLP Practitioner, Breakthrough Coach, and Certified Thinking Into Results Consultant, learning under the incredible Bob Proctor. But what I teach isn’t just theory.

I live this work. It continues to transform my life every day. And now, I help others do the same.
Your path to lasting transformation
 
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The life you desire isn’t something you chase—it’s something you become.

If you’re feeling stuck in your career, relationships, or personal growth, I can help you rewrite your story, shift your identity, and step into the life that’s waiting for you.

You don’t need another strategy—you need a shift.

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